20 Years Ago: Shooter Jennings Releases “Put The ‘O’ Back in Country”

Few if anyone would attempt to claim that it’s one of the greatest country albums of all time. Officially, you can’t even claim it’s a landmark release of underground or independent country since it was distributed on a major label. But the debut country album from Shooter Jennings called Put The ‘O’ Back in Country (released March 1st, 2005) was nonetheless a critically-important moment in the country music revolution we’re currently in the midst of. And it’s an album whose importance has only grown and been greater revealed over time.
The son of country music legends Waylon Jennings and Jessi Colter had been involved in music for a while, namely in his rock band Stargunn based out of Los Angeles. The band showed early promise, and toured with bigger acts like Salvia and Tesla, but struggled to find wide commercial acceptance.
So Shooter decided to make a move into the family business, signing a contract with Universal South Records, and setting out to record a country album. Put The ‘O’ Back in Country would actually result in a (semi) radio hit with Shooter’s “4th of July” (#22 on the charts)—the only real commercial hit of his career. But it wasn’t just the title that made it evident that Waylon Jennings Jr. would not be interested in joining in on the country sounds of Kenny Chesney, who was country’s hot star of the time.
The album started off with the title track—a reworked rendition of Neil Young’s “Are You Ready For The Country?,” not dissimilar to how his daddy did, but twisted into a country protest song featuring George Jones. An interesting footnote about the record: On the studio track of “4th of July,” George Jones is also featured singing “He Stopped Loving Her Today” at the end. Though George’s part didn’t make the radio edit, Jones was still credited on the song, giving the legend a back door a Top 25 hit in 2005.
The title track wasn’t the only moment of country protest though. The song “Solid Country Gold” also gets rowdy. “Now I was born in Nashville, but I left there long ago. ‘Cause they built Music City by sacrificing soul.” The album isn’t exclusively a “country” album. It’s more Southern rock with country inflections. But “Solid Country Gold” was of the many country moments in the track list for sure.
These outspoken songs didn’t just ruffle feathers on Music Row. Another famous son of country music—Hank Williams III—took exception to Shooter’s new musical direction, accusing Waylon’s son of stealing his persona, down to the “‘O’ in country line,” since Hank3 was already singing his song “Dick In Dixie” that utilized a very similar saying. Subsequently, Hank3 perpetrated a one-sided beef with Shooter for years, though as some studiously pointed out, it was actually Carlene Carter who was officially on record talking about putting the “C*nt in country” many years previous.

Irrespective of any controversies, Put The ‘O’ Back in Country now plays a pivotal role in the pantheon of revolutionary country releases that lead us to the country music revolution of today. Among the other reasons for this, it was one of the very first albums to feature Dave Cobb as a producer, before anyone really knew who he was.
Before Cobb would produce Sturgill Simpson’s first two solo record, Jason Isbell would become the King of Americana during his run of Dave Cobb-produced records, and Cobb would go on to win scores of Grammy Awards and become a producer du jour, Shooter Jennings understood the ear Dave Cobb brought to music, and put him in the producer’s chair.
That was the thing about Put The ‘O’ Back in Country. Despite being on a major label, it was very much an independent production. Shooter wrote most of the material, and recorded it with his touring band, the .357s, who themselves would become somewhat legendary. Bassist Ted Russell Kamp is now considered a stalwart of the Los Angeles country scene, both as a solo performer, as well as a producer and session player. Guitarist LeRoy Powell was considered by many to be Shooter’s Ace in the Hole, and now has his own career as well.
Put The ‘O’ Back in Country also features appearances from Hank Williams Jr. and Jessi Colter. In many ways, it squared the circle of country music’s generations. The album wasn’t perfect, and was a little messy in spots. But it was rambunctious, outspoken—and as we can see now from a 20-year retrospective—dramatically ahead of its time.
Shooter Jennings is of course now his own critically-acclaimed, Grammy-winning, and highly sought-after producer as he’s transitioned mostly full-time off the road, and into the studio in Los Angeles. Jennings is no longer just a son, or the newcomer on the country scene. He’s his own man beyond his father’s famous name. But it all started with his cussy and attitudinal debut album, Put The ‘O’ Back in Country.
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March 1, 2025 @ 11:37 am
I have not listened to this album in some years but I enjoyed it when I first heard it. A good album. I must give it another listen.
March 1, 2025 @ 11:50 am
It is still his best album, I break it out occasionally still. This album served as a bridge for some of my pop country listening friends, it made them at least willing to check out some independent stuff.
March 1, 2025 @ 12:09 pm
Should have been Hank3’s glory but they’re just different cats, I guess.
March 2, 2025 @ 8:00 am
Back in these days, I always hoped Hank III and Shooter would join forces in some way be it a tour or whatever. I think together they could’ve done a lot more for the ‘movement’ but not really sure they felt part of any movement anyway. I always thought Hank III’s beef with Shooter was silly. Love both of them listen to most of their records still to this day.
March 1, 2025 @ 12:21 pm
I feel like there there was a lot of early 2000’s “Alt Country” bands that were highly influencial on today’s current artists. The Isbell Drive by Truckers years is one. Hell, I think current day Shooter was influenced by those bands. Look at who he choses to produce these days.
March 1, 2025 @ 12:40 pm
“But it all started with his cussy …”
: D Cussy – i like this word.
Might have to pause conversation and trot this word out now and then, let people know things are about to get a little cussy.
March 1, 2025 @ 12:58 pm
I know that “Hank 3” has his coterie of supporters–You can always count on someone to post that he’s more important than Hank Jr.–but I don’t really know if Hank 3 is even part of the business.
March 2, 2025 @ 9:16 am
Hank III dropping off the face of the earth reduced his lasting influence a lot.
He’s more of a product of the time and more in the vein of a band like Rebel Son now
March 4, 2025 @ 11:07 am
Ehh I’m still listening to 3s albums today. Straight to Hell is one of the greatest country albums of all time. I don’t care what the radio stations tell you… 3 is a legend in his own way. You won’t hear that sound again from any of these puppets today.
March 1, 2025 @ 3:04 pm
I’ve never been completely sold on Shooters’ music, but he’s a big supporter of Hellbound Glory, so that’s good enough for me.
March 1, 2025 @ 3:12 pm
4th of July is one of my favorite songs ever to this day. It really hit me at the perfect time. 16 and it was a song that felt like being young and free. Really it was the video. It was different than anything else I had really seen on country music video channels. Shooter just seemed like the coolest dude in the world.
He hasn’t stayed as one of my favorites or anything. But this song at that moment mattered so much in my life.
March 1, 2025 @ 4:24 pm
This is the album that made me realize there was an alternative to what was on the radio. It came out when I was in middle school and I listened to it on repeat for years. Still in my regular rotation. You are right, in retrospect it may not stack up against its successors, but it was a breath of fresh air at the time.
March 1, 2025 @ 8:23 pm
You take your start where you can get it,but “Put The O Back In Country” put Shooter Jennings on the map,where he’s been the last generation.
March 1, 2025 @ 9:24 pm
Always liked the 4th song. Wondering who the guitar player was in his band.
March 4, 2025 @ 9:04 am
Leroy Powell. He wrote several of the songs on the album.
Fantastic guitar player!
March 1, 2025 @ 10:56 pm
This was a favorite of mine way back then. I also saw Shooter perform 3 times back in those days and enjoyed all 3 shows.
March 2, 2025 @ 6:11 am
I loved Shooter’s vocals on this album. Great songs as well – 20 years, where’d they go?
March 2, 2025 @ 7:02 am
People can argue how critically-important this album is or Shooter’s career in general, but for me personally, this album is was a pivotal moment in my music listening journey. As a guy who grew up on country, then pivoted to to hard rock and metal as a teen, country music wasn’t my favorite genre when I happened to catch a music video by Shooter Jennings on the TV one day. I wondered who is this band that looks like a bunch of long haired rockers playing country music so different from country music radio?
I wrote down Shooter Jennings name that day, and purchased Put The “O” Back In Country the next day. A few months later Shooter came to my town as the headliner of our local fair with some guy I never heard of named Luke Bryan as the opener. Who knew i would witness that day the guy who would open my eyes back up to the genre that I grew up with, and the guy who would help usher in the horrid era of Bro Country on the same ticket.
I still love Put The “O” Back In Country, and it will forever be one of my favorite albums. Shooter’s career has been a little inconsistent since, and he never seemed to have the same magic after leaving behind the 357s, but he remains one of my favorites as well. Still a big fan of Dave Cobb too despite the seemingly negative response he gets these day. Albums produced by him are generally the best albums of artists’ careers.
Thanks Shooter, and thanks Trigger for pointing out this album’s role in country history. Can’t believe it’s been 20 years.
March 2, 2025 @ 8:47 am
20 years man. I loved this song back in the day, unfortunately i wasnt smart enough to buy the album. Then like overnight it seemed, shooter was gone far as performing. I think this article is spot on. Its a shame that this album didnt directly lead towards what we have now a lot sooner but thats just the way it is.
March 2, 2025 @ 9:17 am
I always liked Shooter. Tbh I probably found his vanity projects to be more endearing, but glad he still has influence in production.
March 2, 2025 @ 9:28 am
4th of July is a classic and I feel the same way about Southern Comfort, which is such a great blues-gospel-country hybrid. I was disappointed he peaked at his debut but he did bring us a few other great songs like Gone to Carolina.
March 2, 2025 @ 2:52 pm
This album was so incredibly good. I always felt like his later albums were overproduced with all kinds of people singing and playing instruments and it took away from the raw grit.
I spent some time with him at music fest in Steamboat Springs and I was just absolutely blown away with how it wasn’t as much that he was humble, but he was almost terrified to play because he was playing tunes off of his third album for the first time. I remember just being blown away with not understanding how he could be afraid of anything. He might be short, but his freaking dad is Waylon and he had put out this album which was truly going to transcend!
March 2, 2025 @ 6:36 pm
I think I discovered this album three or four years after it came out.
For me, who thought country was nothing but Garth Brooks and the other stuff on the radio, this was a mind blower. As were the follow ups, Electric Rodeo, The Wolf and even though it wasn’t “country”, Black Ribbons (an album that was amazing and somehow flew under the radar for everyone. It’s still fantastic). They were all in constant rotation. I didn’t like country music, but I liked Shooter Jennings.
But liking Shooter allowed me to dip my toes into other country music that wasn’t “bro country.” I had to look hard, but I started to discover other artists and now I think I listen to country more than almost anything else. Maybe except Van Halen (Roth only).
While I haven’t gone back and listened to all of Shooter’s music, I still go back to the first four albums fairly regularly. And I know that he’s somewhat of a controversial figure in the country music world, but I don’t care….he made country music accessible and cool to me and I’ll always be grateful to him. If I didn’t discover Shooter, I don’t discover Sturgill Simpson, Whitey Morgan and the 78s, Mike and the Moonpies/Silverada, Charley Crockett, Willow Avalon, Ben Chapman and on and on.
Lonesome Blues is about as perfect as a song as I think there is. I love Sweet Savannah, Solid Country Gold, Southern Comfort…it’s an album I can listen to straight through and not skip a track.
Anyway, glad to hear others love this album, too.
March 3, 2025 @ 3:25 am
I have always thought Lonesome Blues was the best song on the album. Just a great song. The were a tight great band. Miss seeing them play live.
March 3, 2025 @ 11:41 am
I played the heck out of this album when it came out, and I still enjoy it today. Back then I probably didn’t put two and two together of why I liked so much and how it differed from radio country, but that’s obviously clear now.
I am pretty sure I was turned onto this album by “4th of July” being played on CMT/GAC. Those channels’ playlists in that era look pretty remarkable nowadays in the aftermath of radio consolidation.
March 3, 2025 @ 11:45 am
saw him open for Robert Earl Keen in Baltimore back when this album was out.
He and his band were very good and I immediately went out and bought the album.
I was into alt-country at the time, and still am, but this album got me to appreciate more mainstream country and even eventually enjoy some Eric Church and Stapleton.
March 3, 2025 @ 12:00 pm
The Wolf was so underrated. Black Ribbons was as well. I think he was very influential in this era and carved a path for the Sturgill Simpson’s to fly under the radar. Still a fan and will always be one. Black Ribbons was a risk, and I really think it deserves more attention.
March 3, 2025 @ 1:16 pm
Yeah, this record and the early Jamey Johnson stuff shifted my entire worldview. I was 11 in 2005, and I think in all honesty it was The Wolf or Electric Rodeo that caught my attention first, but I definitely had all 3 loaded on my ipod back in the day. I went from being the kid that only listened to his dad and grandpa’s music to the kid that had his own contemporary artists to follow, though it was still pretty lonely and I couldn’t get it to catch on with the kids. After seeing Billy Strings at bridgestone on Saturday, there’s no doubt in my mind that country/roots music has the kids in a chokehold now. It’s really cool to see.
March 4, 2025 @ 2:51 pm
Five best country albums of the last 20 years: Southeastern, Purgatory, Metamodern Sounds, Straight to Hell and Put the O Back in Country….IMO