ACA’s Prove Illegitimacy with ‘Artists of the Decade’ Award
I told myself I was not going to get too wrapped up into the American Country Awards, or ACA’s that aired last night on FOX. This is not a real awards show folks, and last night proved why. The only real country awards shows are the CMA’s, and the ACM’s, and those have degenerated so much over the years, it is hard to take them seriously either.
Spending too much time getting wrapped up in the doings of the ACA’s, even if the attention you give them is negative, I’m afraid will by proxy may somehow legitimize their existence, which might be even more of a travesty than anything that was televised last night. But when it comes to their “Artists of the Decade” award, I think it is important to point out the gross negligence the award show took in naming the winners, to prove why the ACA’s are meaningless, and their legitimacy dangerous.
The first observation about their top 10 “Artists of the Decade” is that they did not include one female artist. Not even one. In some ways, this isn’t so surprising, because music is a male dominated environment. That’s the way it is, and that is the way it is probably always going to be.
But I don’t care how their stupid list was compiled. I don’t care if it was sales driven, fan voted, a combination thereof calculated by Price, Waterhouse, Coopers, or if they took a bunch of names on pieces of paper, stuck them into Billy Ray Cyrus’s mullet and had Vanna White pick them out at random, if you have to you gerrymander your system to make sure you are inclusive to half the artists contributing to country music, and half of their fans, then that is what you do.
A lot of folks are also up in arms that Toby Keith ended up being their #1 “Artist of the Decade.” Toby’s win revealed how the ACA’s decided who got the awards, that it was sales-driven, and since Toby Keith sold more albums in the oughts than anyone else, he was the big dog. What the brain trust behind the ACA’s did not consider though, is that the oughts were a period that saw the greatest flux and contraction in the music business the industry has ever seen.
Toby Keith was their #1 just because he had a song about bombing the brown skins back to the stone age back when people actually bought music early in the decade. Last time I checked, Taylor Swift was the best-selling artist in the last five years, in any genre, yet she couldn’t even crack the ACA’s top 10? If you had created an equitable system that actually took into consideration music contraction, who knows, Taylor Swift may have been #1.
People should not be getting worked up that Toby Keith won this award, or that no women were included, they should be angry that FOX and a few investors can get together, rent the MGM Grand in Las Vegas, and hijack the term “country” and maraud it around like they have any knowledge or ownership in what that term actually means, or any legitimacy to decide who gets recognized for achievement.
The term “country” doesn’t belong to them, it belongs to us, to the people who created it through 100 years of tradition. Taylor Swift wasn’t even in the building last night even if she had won an award, probably because she didn’t want to be associated with such an illegitimate show. Neither were Tim McGraw, Rascal Flatts, Keith Urban, Brad Paisley, Eric Church, and many other legitimate country music franchises.
I am tired of being embarrassed by being associated with country music, and I’m also tired of seeing that embarrassment by fans and artists bleed energy and talent out of country to “Americana” and other areas. “Country” is our term, and our music. The “American Country Awards” have no right to it. Even more artists should boycott the awards next year, especially the beautiful and talented female artist who was dismissed by their “decade” award, and allow this thing to whiter on the vine.
December 6, 2011 @ 10:24 am
i try to avoid award shows in general. this one wasn’t even on my radar.
December 6, 2011 @ 11:20 am
I would have to argue that since the ACM is an organization whose only function is to put on the awards show, are also meaningless.
December 6, 2011 @ 11:20 am
(FU)TK is an artist now? When did that happen and why was I not issued with a memo?
December 6, 2011 @ 11:32 am
It is a bogus awards show, to be sure, but I’m having a hard time getting whipped up into a frenzy about the ridiculously over-praised Taylor Swift being overlooked.
December 6, 2011 @ 11:55 am
My argument is much less about her being overlooked, and more about if they are going to say they base their awards on sales over the decade, yet exclude the person who has undeniably dominated the sales for half of it in a list that is ten people long, that list can’t be considered legitimate.
As stupid as these awards show are, the way they pick their winners still must fit some sort of guidelines, or it has no meaning.
December 6, 2011 @ 12:13 pm
Point taken. Awards based on sales are meaningless anyway because all you have to do to determine the winner is look at the sales figures. Where’s the fun in that?
December 7, 2011 @ 11:38 am
I think the artist of the year award is based strictly on Mediabase airplay. Might be Neilsen – they give an artist of the decade each year too, but pretty sure it’s Mediabase. That means Taylor should roll on next year.
December 6, 2011 @ 12:07 pm
In highschool (Garth Brooks & Dunn era) it was the cookie-cutter suburban kids that drove the big trucks, wore the big belt buckles, and had the Skoal ring in their back pocket. The kids in the sticks drove low-riders and were bumpin’ to Dr Dre’s “The Chronic”. The lesson may have been, in American culture, marketing trumps reality.
When folks ask what kind of music I play, admittedly I glance at the floor when I say “country”. I can barely stomach the term “outlaw” anymore. It can now be applied to anyone who might slip in under the gaydar at a Lady Gaga concert.
In the cultural fight I believe it’s more practical to pull a lever and switch the track rather than stopping the momentum of a train. What if, while silently boycotting next year’s ACA, Ms Swift held an intimate livestream event during the show? She could perform some pop music as well as some real country and maybe reach a whole new audience. If she’s been inviting pop singers and rappers on stage, surely she could get some local hillbillies to play some traditional music. Let the kids see what it’s about. With something simple as this, Taylor Swift (or someone) could do something culturally relevent and significant without her corporate handlers even realizing it.
wishing…
December 6, 2011 @ 4:42 pm
That would be genius and take guts. I’m afraid those are both lacking with artists that would have the clout to actually garner attention.
December 6, 2011 @ 6:44 pm
Yeah, playing country music would be career suicide in the world of country music. Maybe I could change my name to MC AdSpace and rock out some awards shows..
CEOs buy my rhymes cause I spit in prime time
I got mad flow to get yo azz to da sto’
The beats I’m droppin’ always get bitchez shoppin’
I slam a phat groove to get yo credit approved
December 6, 2011 @ 12:12 pm
They have to call it that, Triggerman. Sponsors wouldn’t pay for ad time if they were honest and called it “Meaningless Awards for Music That Fucking Sucks.”
December 6, 2011 @ 12:33 pm
No, but that would be the PERFECT name for it!
December 6, 2011 @ 4:47 pm
Do you have a typo in your title? AMA where it should be ACA?
December 6, 2011 @ 8:54 pm
I’m an idiot. Thanks for the heads up.
December 6, 2011 @ 6:15 pm
Sorry Trig, despite your direction to not be (minutely) worked up about Koby Teeth as Artist(?) of the Decade. the only thing Koby Teeth deserves in recognition of his record sales is a spot as an award presenter. I think he sucks but i have had to face the hard reality that Koby Teeth is the most “country” thing on “country” radio in my town. I imagine if i met him in person i might find some redeeming quality , perhaps he might have an opinion with some merit. Here is a question: so will the ACA look back ten years from now, and say ” we voted a dude with a homage to disposable drinkware as his current hit as Artist of the Decade”… and then feel a sense of pride because he truly did represent the disposable noise emitting from country radio in the oughts
December 6, 2011 @ 6:17 pm
Dear Mr. Triggerman- As much as I hate to admit,the show GLEE is on my TV every week,(I blame my wife, but whatever) the GLEE kids are right now singing “Red Solo Cup”..Serious bank for Toby.
.
December 6, 2011 @ 7:05 pm
I don’t remember hearing about the ACA’s until I saw a post about it on Facebook last night. I missed the first hour of the show – I’m guessing I didn’t miss that much considering the rest of the show! lol But I’m wondering — who is the ACA? Who votes? It’s “fan voted”? What fans? I sure didn’t know anything about voting.
December 6, 2011 @ 8:57 pm
The ACA’s were put together exclusively to broadcast an awards show. The awards are fan voted, but when it came to their “Artists of the Decade,” they said it was based on album sales.
If you want to read more about the ACA’s, here’s my article about it from last year. Pretty interesting stuff.
https://savingcountrymusic.com/american-country-awards-controversial-before-they-begin
December 7, 2011 @ 5:54 am
Not only is it fan voted, but the fans can vote once a day for weeks. Joke. It’s a moneymaker for someone. I love the categories – Jason Aldean Artist of the Year, Brad Paisley Male Artist of the Year…
December 7, 2011 @ 7:50 am
all this has got me to thinking. a dangerous thing at best. i’m going to try and sell an awards show that hands out a very tasteful statue or something to long dead real country musicians. spade cooley, bob wills, gene autry, patsy cline, hank sr, gram parsons, et al. i’d also give keith richards a pre sorta posthumous award for his comment: ‘never underestimate the importance of country music in rock ‘n’ roll.’ you couldn’t say that today as both forms of music are pretty much dead. 50 years ago the comment was spot on.
December 7, 2011 @ 11:38 am
I label our music as Honky-Tonk. Born and bred in the barrooms. “Country” as a term is far too open to suggestion…