Ashley McBryde & “Little Dive Bar in Dahlonega” Might Be Crazy Enough to Work
Whatever plans that have been implemented, whatever schemes that have been hatched, all the organizations christened and efforts inside and outside the industry—not excluding countless think pieces written on the issue—and still the problem with equal representation of women on country radio, or even a semblance of tokenism at this point, still eludes the country music industry.
Even trying to find the hottest girls possible to sing straight up pop songs under the misguided notion that it’s the avenue to commercial appeal has been foiled by the systematic exclusion of performers that happen to be women. Nothing has worked, and we’re arguably worse off than when we first started trying to solve this problem. Kelsea Ballerini is releasing an album in a couple of weeks, and the lead single sits outside the Top 20. Hurray for true country music, but a terrible prospectus for any women in country.
We have failed at even making a dent in this female dilemma. So why not think outside of the box? Why not throw out all the old notions that to break down the gender barrier we should just start serving up eye candy singing bubblegum pop? Besides, that’s not the trend we’ve been seeing take hold recently with artists that aren’t in their early 20’s, and artists that don’t fit the fashion plate model like Chris Stapleton and Luke Combs doing so well. It’s not to call these performers old or ugly, it’s to call them real, and appealing to the audience from authenticity as opposed to image-based marketing.
So yeah, let’s take a chance on a 30-something journeywoman songwriter with a grey streak in her bangs and the ability to drink most of the pretty boys on the radio under the table. Shit it just might work. That’s what a lot of people are betting on, including Warner Music Nashville, the big management company Q Prime, producer Jay Joyce (known mostly for working with Eric Church), and radio itself, making Ashley McBryde’s first official single “Little Dive Bar in Dahlonega” one of the most added tracks on radio last week.
That’s right, a song with the name of a hard-to-pronounce north Georgia town called “Dahlonega” is one of the most added songs on country radio. It’s about as unlikely as Ashley McBryde getting signed to a major label, and not just because they don’t fit the mold, but because they’re actually fucking good. All these little baby steps in the direction of taking country music back are starting to lead to strides, and even mainstream country’s passive, malleable listeners are starting to search around for something real in a sea of Auto-tune and synth.
“Little Dive Bar in Dahlonega” is not great, but it’s genuine, and it only works coming from an artist like Ashley McBryde where you believe every word she sings, and picture yourself in the shoes of the protagonist. It’s a true story, but not about her actually. It’s about one of the co-writers, Jesse Rice, who did get stranded due to car trouble at a dive bar in Dahlonega (pop. 5,200), yet the terrible day turned into a great one when he met his soon-to-be wife because of the situation. Where it’s the generic nature of so much of contemporary country’s songwriting that leaves the inspiration and details of a song idea on the cutting house floor, it’s the specificity of a song like “Little Dive Bar in Dahlonega” that gives it strength.
The song is about making the best of a bad situation, which is something most of us can actually relate to, because we’re a hell of a lot more like Ashley McBride than we are Sam Hunt. So much of popular country music these days is a fantasy. Whether it’s Sam Hunt or Walker Hayes sing talking about hanging out with girls 15 years their junior at the club, or some Bro-Country act tractor rapping about tearing down back roads, that’s not actually what the people who listen to these songs do. They spend most of their lives struggling, working, searching for a break, waiting for that bad moment to turn rosy for them.
That’s why you also root for an artist like Ashley McBryde. Her successes are yours. She’s a hell of a lot more like the people you see actually listening to country music than the People Magazine version. “Little Dive Bar in Dahlonega” still has that pretty formulaic list-style cadence in the verses, and it’s frustrating that it sounds like they 86’d what was probably a badass steel guitar or Telecaster break in the second half of the solo, probably to maximize radio play. But I’m willing to let the steel guitar go for the opportunity to hear a female voice on the radio, and a song that means something to people inspired by true events get a chance on the charts.
October 23, 2017 @ 8:39 am
I didn’t know that Jay Joyce was behind this. That explains why this song sounds EXACTLY like Eric Church’s “Talladega” (which I like more than this, I hate to say…).
But still, this is definitely a good song, I’ll be interested to see where this experiment takes us…
October 23, 2017 @ 8:51 am
I love it. “Here’s to the break ups that didn’t break us” is a great line, and she delivers it perfectly. I saw her at Marty Stuart’s Late Night Jam, and she was very well-received. Marty knows talent when he hears it.
October 24, 2017 @ 7:59 am
She sings the whole song well, in that, there’s experience and authenticity in what she’s singing. It really adds to the song.
October 23, 2017 @ 8:55 am
I like this, and it’s the kind of thing I will listen to while driving around, but sound-wise she’s solidly in the Miranda, Presley, Monroe, Elizabeth Cook camp. And we’ve been there and tried that. They should all be in regular rotation on country radio along with the Turnpike Troubadours but all our years of wishing that would happen has still resulted in Eric Church and the occasional Stapleton tune as ‘the best that radio can do’. So I hope she’s the next big thing but I wouldn’t bet on it.
April 1, 2018 @ 10:37 pm
This is a good song. I like it. I was surprised to hear it on mainstream radio. It isn’t for teenagers. It isn’t for soccer moms. It isn’t suburban. It’s country in a gritty, blue collar way.
I hope Ashley has some more success on the charts. But I think this song might become a medium sized hit, and Ashley a one hit wonder, just as Carly Pearce is probably going to be a one hit wonder. I think it will be hard for her to build a brand for herself. An artist’s ability to produce sustained success on the charts and big sales numbers is largely about her brand, which is about her image, without which it is very difficult to assemble a large fan base.
October 23, 2017 @ 9:10 am
Dahlonega is my happy place. You want to hear some good music? Just go to the square on any given weekend. Real Bluegrass (what country music came from) is pouring out of the hills of North Ga. In some hidden areas you’ll still find one room churches with just a piano, and beautiful harmonies ringing out the open windows. Ahh, I could just breathe it in right now.
October 23, 2017 @ 3:48 pm
I love Bluegrass too, but it isn’t what country music came from. Bluegrass was essentially created by the Monroe brothers in the 1920’s.
October 23, 2017 @ 4:02 pm
The Monroe Brothers made it popular. It was being played in churches and front porches all over the south way before radio. Country music evolved from those old melodies and lifestyle.
October 23, 2017 @ 4:35 pm
No ma’am, you’re conflating Bluegrass with old time music. Country music did not come from Bluegrass. Bluegrass and country both came from old-time music.
October 24, 2017 @ 7:08 am
Honky is correct. The first bluegrass bands were all old-time pickers, but they were either Bill Monroe or imitating Bill Monroe, which meant a different rhythm, high lonesome harmonies, more songs fewer tunes, and western NC three-finger banjo picking. Thus bluegrass.
October 23, 2017 @ 9:21 am
Well, good. I don’t even know that there is a formula anymore. I think we’ve reached a tipping point where people are really sick of bad music and looking for the good stuff on their own.
October 23, 2017 @ 9:22 am
Saw Ashley at the Opry a few weeks ago and she gave a very memorable performance. She performed a song titled, “Girl Going Nowhere” and it was the first time I’ve ever heard the Opry audience applaud and cheer after each verse and most people in the sold-out out crowd gave her a standing ovation. She closed with “If You Ever Get Tired of Being Happy” and as she left the stage, the entire audience interrupted in a rousing stand ovation that lasted a few minutes. Even Opry announcer Bill Cody got emotional and cried as Ashley took the moment in. She’s one to watch. Great singer, writer, and an excellent stage presence.
October 23, 2017 @ 9:51 am
Man, I love this video. Silhouetted against a utility truck (that elevates).
Go Ashley, go!
October 23, 2017 @ 9:55 am
I’ve heard this song a couple of times and really enjoy her voice. Not too country twangy and not little pageant girl either. Good song too.
October 23, 2017 @ 10:01 am
This is exciting, even though i can’t remember the last big label artist CD i purchased.
October 23, 2017 @ 10:21 am
I like this tune. I drove thru Dahlonega just yesterday on my way home from Helen Ga.
October 23, 2017 @ 10:49 am
Great song! Great talent!
“Little Dive Bar…” is one of my favourite songs of the year.
Ashley McBryde released a very good 8-track album in 2016 (Jalopies & Expensive Guitars) with “A Bible & .44” as my highlight. Back in 2011 she released her first album (Elsebound).
More Female Artists:
Gretta Ziller – “Queen Of Boomtown” / “Slaughterhouse Blues”
Amber Lawrence – “Happy Ever After” / “Drive By Breakup”
Fanny Lumsden – “Real Class Act” / “Roll On”
Aleyce Simmonds – “More Than Meets The Eye” / “Some Things Never Change”
Camille Rae – “Come Find Me” / “80 Down 65”
Jacinta Laws – “Dreamer” / “Someone I’m Not”
Aly Cook – “Kimberley” / “Western Line”
October 24, 2017 @ 7:40 am
Yeah was going to say I think ‘A bible & .44’ that I heard off of hers.
October 24, 2017 @ 8:22 am
Sorry what I meant was that it was the best song that I heard of hers. This one is pretty good too though.
October 23, 2017 @ 11:02 am
Great write up Trigger!
……..
“it’s to call them real, and appealing to the audience from authenticity as opposed to image-based marketing.”
………..
This ^^^^^^^ +10 bazillion. Image over substance, it’s a way of life for way too many.
October 23, 2017 @ 11:13 am
Glad I took the time to watch the video..Love bout anything she does……Have you a chance to check out the new Kendell Marvel release Trigger??
October 23, 2017 @ 11:18 am
How they look at each other when they’re dancing …
Wherever we are in our lives, tell me we’re not all, deep down, looking for someone to look at us like that.
That’s real country, right there.
October 24, 2017 @ 6:54 am
Which song is this?
October 25, 2017 @ 12:55 pm
And, after your spouse dies, hoping, wondering if you’ll ever see that look again…
October 23, 2017 @ 11:21 am
I heard this lady on ‘World Cafe’ over the summer, and not long afterwards read a nice write-up of this song at Country Universe — I think it sounds like the kind of thing somebody like Suzy Bogguss or Pam Tillis could’ve had a hit with in the ’90s, and Ashley’s voice even reminds me a little bit of Pam. 🙂
October 23, 2017 @ 11:44 am
Could have been a hell of a traditional song and I’d have enjoyed it a bit more, but if they’re going for radio, I think they’ve nailed it.
Not bad.
October 23, 2017 @ 1:26 pm
I like it. She reminds me of a cross between Miranda Lambert and Brandy Clark. And that’s a compliment.
October 23, 2017 @ 2:51 pm
I’m from a little south of Dahlonega, went to school there for a while, and now live there, so it’s really cool hearing about this song (first heard about it a few months ago). The place referenced in the song is called the Crimson Moon, and I actually wouldn’t really call it a dive bar, but semantics. Crimson Moon is a popular singer-songwriter venue. Shawn Mullins went to college in Dahlonega and plays there a good bit, and I saw where Buddy Jewel played a few months ago. Dahlonega is also where Zac Brown went to high school, and he is our most famous resident. The distillery he bought into is a just a few miles from my house.
October 23, 2017 @ 3:49 pm
This isn’t bad, not bad at all.
But it’s still super obnoxious that you’re still pimping the “no women on radio” crap.
October 23, 2017 @ 4:16 pm
As a guy going through a very difficult personal situation, this song resonates. I love it. I first heard it by chance on Sirius xm and fell in love with it that day. Love her voice. She kinda reminds me of Trisha Yearwood and Brandy Clark combined. Bible and a .44 is awesome as well. I’m so glad you wrote this. I’m rooting for her big time and it looks like a lot of people are as well.
October 23, 2017 @ 5:57 pm
i genuinely don’t understand y not having a lot of females is a problem
October 23, 2017 @ 7:12 pm
maybe trig thinks country music could be good, but certainly wouldn’t be complete, without full female participation
I’d agree
and it’d mean that women would be listening to other women in a different way
October 24, 2017 @ 7:59 am
Trigger does beat that drum a lot. Sadly it’s true. I have been listening to country since my days as a wee lad and it seems like there used to be more gals in the mix. Dating myself here but I remember when people like Jane Fricke, Juice Newton, Lacy J Dalton, Shelly West, Dolly , Patty Loveless, Reba, Tammy Wynette, Highway 101, Forrestor Sisters, Sweethearts of the Rodeo and others could be heard on radio. Now who do we have? Maren? Miranda?
So it’s a reasonable complaint. I don’t think it’s ever gonna be 50/50 because more men seem to be into playing music than women, at least that’s my unofficial off the cuff take.
Personally I felt like Nikki Lanes song Jackpot should have been a monster radio hit, but she’s an independent and doesn’t play the industry game. Guaranteed to keep her our of mainstream. This gal Ashley could be the next Gretchen Wilson, and by that I mean authentic and real.
October 24, 2017 @ 8:28 am
Gretchen Wilson is a rare country music talent who was criminally ignored by the powers that be. Her albums are stellar …her vocals are powerfully moving . I wonder all the time about these gifted , passionate and committed singers getting blown away by the winds of trend .
October 24, 2017 @ 8:55 am
Because right now on the Mediabase top 30 there are 4 solo females. Maybe that’s ok if the other 26 guys are talented, but you have this mess of Kane Brown, Lanco, Brett Young, LoCash, Russell Dickerson, Walker Hayes, Devin Dawson, Granger Smith, and Old Dominion and goddamnit they all sound exactly the same. There are so many talented females that just deserve a chance to be heard but they’re filtered out for these metrosexual male models who can’t even sing without a drum loop and autotune.
October 23, 2017 @ 7:59 pm
As the fellow from Dahlonega can attest iiy has another claim to fame. “Gold Capital of Georgia”! History says that prior to California and the ’49’s “west coast golf rush” golf was discovered in the mountains of North GA. Panning for gold is still a popular tourist attraction in this courthouse square town . Although I never found any damn gold while on family vacation as a youth it’s still a great history lesson. Hears to hoping this song turns to “gold” for a genuine country female.
October 24, 2017 @ 4:18 pm
That is true. Dahlonega is the site of America’s 1st Gold Rush, predating the California gold rush by 20 years.
October 23, 2017 @ 8:00 pm
Damn sorry for all of the stupid iPhone auto correct/grammatical errors above. Big thumbs.
October 24, 2017 @ 7:10 am
I had never heard of her before, but I have gone back and listened to all of McBryde’s material available for streaming via my favorite service. I’m really digging it. Thank you for the intro, Trigger!
October 24, 2017 @ 7:50 am
This is great!
October 24, 2017 @ 8:19 am
Another terrific review , Trigger . You’ve developed a powerful knack for distilling and not negating any aspects of the facts , info, and observations informing these pieces .
Ashley has an arrestingly natural, authentic-sounding emotion-fuelled delivery on this track . She comes across as someone who WANTS to sing a country song …who WANTS to be a COUNTRY singer but on HER terms . And yeah …she’s singing a country song with a strong narrative and a point of view. Personally I think the lack of strong melody somewhat undermines her vocal efforts and the overall strength of the song but I’ll listen to this over most other radio fare anytime . Melody is a rare commodity in country music even at the best of times , it seems .
BTW ..up here in Canada our ‘country’ radio has gotten more derivative , formulaic , and boring than ever with fewer and fewer original-sounding female artists heard and more and more cliche-riddled output by male artists . And man I can tell you we have some AMAZING female singers up here being ignored by the business / radio .
I hope this song does well-enough for Ashely that we have the chance to hear what else she’s got to say and sing but I’m not sure it was the best bet as her first ( ? ) single .
October 25, 2017 @ 12:57 am
You are right to emphasize the word WANT in your post. For certain women to WANT a profession in the (country music) world they have to put up with a lot they don’t WANT. Like veiled and obvious threats to their person and livelihood just because they are true to their nature.
“I can tell you we have some AMAZING female singers up here being ignored by the business / radio. I hope this song does well-enough for Ashely that we have the chance to hear what else she’s got to say and sing but I’m not sure it was the best bet as her first ( ? ) single .”
Seems like you have some career advice to give to the woman on how she can be more successful and that you wouldn’t want her to be ignored by the business/radio, so she should listen to your suggestions as she navigates along her way.
It’s tough when you don’t have family at your side to make it on the scene, isn’t it? You might have to do things you never would have otherwise? Is this the problem you believe everyone trying to make it has to struggle with?
Pitch perfect voices, words and rare melodies are well received. But you are right, it really is the arrestingly natural, emotion filled delivery, that really gets you and draws you in!
October 25, 2017 @ 8:41 am
“career advice’……lol
…..my only suggestion to anyone singing country music is to STAY TRUE TO YOU. Selling out to a label’s wishes /demands/ ‘direction’/ guarantees NOTHING in these times . Just look at all of the great female vocalists who gave in to or left their artistic direction up to labels or management and have ended up on the wayside struggling or have given up career aspirations altogether . Sure …there’s an outside chance a label finds the right thing to do with you …..a small chance , it seems ,……but at least if you go with what moves and satisfies yourself creatively you won’t be kicking yourself when the label drops you cuz ‘ it didn’t work ‘ .
And remember …radio is now catering to the lowest common denominator in terms of listeners . If you are authentic and your artistry is important to you do you really want to sing mindless nursery rhymes to the lowest common denominator to pay the rent ? Do you really want to BE Shania Twain selling out with all of that pap or do you really aspire to be as SUCCESSFUL as her but ON YOUR OWN TERMS ? If your heart tells you that you have something unique to offer …..LISTEN TO IT and listen to opinions and the music of those you respect and are inspired by . BE HAPPY .
October 24, 2017 @ 11:36 am
Just listened to her 8-song EP. Very solid. I also loved “One Lucky S.O.B.” As I listened to the songs, I couldn’t help but thinking if a man sang five or six of those songs, they would be top-10 hits, but it’s so touch and go with women right now.
Still great EP. I recommend it to anyone who likes her new single. Also, I’m pretty sure Ashley, Brothers Osborne and Eric Church were all on the same bill in September in Alabama. Not sure why, but any country music fans that attended that show were pretty lucky.
October 26, 2017 @ 1:09 pm
Too late, Gretchen already filled this niche. She is good though.
November 4, 2017 @ 5:31 pm
Its gonna be tough to find a finer song than ‘Bible and a 44’. That’s Brandy Clark/Will Hoge level of songwriting there.