How ‘Yellowstone’ Went Above & Beyond to Help Zach Bryan
The Paramount Network series Yellowstone starts its 4th season on November 7th, and as has been highlighted many times previously, it’s a show that shows strong support for independent and up-and-coming country artists through the production’s soundtrack. Yellowstone‘s support of these artists has been significant due to the popularity of the show, turning viewers onto music they might otherwise not be exposed to. Yellowstone is very much a player in the independent country insurrection we’ve been experiencing over the last few years.
But the support of independent music from the show actually went above and beyond for one artist, according to the show’s music supervisor Andrea von Foerster.
Speaking recently to LB Cantrell of Music Row, Andrea von Foerster said, “We have such a solid fan base that really loves the music. I always want to keep introducing everyone to new artists or local artists that they know and love. We certainly don’t overlook major label artists, we love Chris Stapleton like no other, but it’s nice to give a leg up to the up-and-coming folks.”
Andrea von Foerster and Yellowstone did that in a very specific way after she found out about songwriter Zach Bryan. Like many of us, Foerster was clued into Bryan through his viral videos and such, but was worried that the homespun recordings of his first album DeAnn captured in an AirBNB would not be up to snuff for primetime. So Foerster went quite above and beyond the call of duty, putting Zach Bryan in touch with producer Dave Cobb so studio recordings of some of his songs cut be cut and appear in the Yellowstone soundtrack.
“I asked Zach if I could pair him with a colleague of mine, Dave Cobb,” Andrea says. “His management got him to Nashville, he recorded with Dave Cobb, and we used ‘Condemned’ at the end of one of our episodes.”
Zach Bryan revealed on November 12th, 2019 that he’d been working with Cobb. At the time Zach was still in the Navy full-time, and only had a brief window to record in Nashville. The result was a two-song EP called Studio A Recordings released in February of 2021, including the proper studio recording of “Condemned.” The original recording of the song sort of train wrecks at the end, but has become a fan favorite. Instead of just choosing another song for the scene, Yellowstone went out of their way to get the one they wanted to use. The Dave Cobb-produced version of “Condemned” was featured on Episode 2 of Season 3 of the series.
Yellowstone went above and beyond for Whiskey Myers as well, whose music didn’t just appear in the soundtrack. The band itself appeared in the fourth episode of the show during the first season, sending their sales and streaming numbers spiking, and helped to ensconce them as one of the premier bands in independent roots.
Though working with Dave Cobb ultimately did not result in any more than a couple of songs, being affiliated with Dave Cobb and appearing in the Yellowstone soundtrack in many ways legitimized Zach Bryan, who previously was working almost solely off of word of mouth. It also shows just how committed Yellowstone is helping artists that you won’t hear on the radio, or see on big award shows.
Meanwhile, the 4th season of Yellowstone promises to be the biggest yet now that the series as moved from summer to fall programming, while Zach Bryan recently received an Honorable Discharge from the Navy, and has been selling out venues left and right. Concertgoers will attest that what’s happening with Zach Bryan at the moment doesn’t feel like an artist finally receiving the support they deserve, it feels like an outright phenomenon, with thousands of crazed fans singing along to every word of his songs. (read live review)
Oyster Boy
November 3, 2021 @ 11:55 am
I wish this guy all the best, but I don’t get it personally. I watched a video of him playing ‘condemned” and the guitar picking (strumming) seemed rudimentary. Maybe it’s the voice or lyrics that works for people but not for me. People sit around the house strumming and picking at his level all the time. I just don’t get it. No ill will, hope he goes as far as he can. But it’s not for me.
Eric
November 3, 2021 @ 12:28 pm
For me his stuff is in the same vein as Springsteen’s music. Very poetic, almost over the top so, but you can tell he is singing for himself.
GfromIL
November 3, 2021 @ 1:43 pm
Whoa hold up. The boss crafted insane music compositions for a multitude of instruments coupled with the lyrical quality only few possess…. That’s nowhere close to very average guitar playing and mediocre lyrics all wrapped into a package because a southern accent. Not to be rude but gotta put the door down on that comment LOL
Gary Jackson
November 3, 2021 @ 2:19 pm
The “Boss” had to do something to cover up his sucky voice. 🙂
wayne
November 3, 2021 @ 1:31 pm
Oyster Boy,
I am with you a 100%. Glad I am not the only one. I wish him the hest as well. His story is more intriguing to me than his performance.
Matsfan/Jatsfan
November 3, 2021 @ 1:43 pm
Oyster,
Same here. I will try him a bit more but so far I am not dazzled. Hope he does well despite my lukewarm feelings.
Billy Wayne Ruddick
November 3, 2021 @ 2:02 pm
Couldn’t agree more. He seems like a great guy, so one almost feels guilty for not liking him / not getting in on the hype.
Hank Charles
November 3, 2021 @ 3:54 pm
The entire band’s playing is rudimentary. That’s what makes his popularity all the more remarkable.
Hopefully the “three chords and the truth” sentiment isn’t that far gone.
Cool Lester Smooth
November 4, 2021 @ 7:53 am
Literally – kid’s very open about only knowing three chords, haha!
…and it works, because he’s not trying to be anything other than who he is – a smart, sensitive kid singing songs and telling stories.
Meg
November 4, 2021 @ 6:53 am
The simplistic nature of his music and lyrics works to highlight the truth in them. Like another commenter said, he’s putting poetry to music. He’s not doing anything overly complicated, but what he is doing, he’s doing well. Most listeners, myself included, don’t need highly complex musical arrangements for songs to be enjoyable. I just need it to be catchy and meaningful, and I think Zach Bryan does that. I also find his music very generation-specific. As part of his generation, I very much find myself relating to his lyrics, but I can understand how his reach wouldn’t surpass Gen Z and millennials (at least right now).
Wilson Pick It
November 4, 2021 @ 10:57 am
I’m not a huge fan either, but a singer/songwriter doesn’t need to have technical chops. If they write good songs and pay their dues, they’ll attract technically proficient musicians for their backing band. If you want examples there are plenty.
Connor Martinez
November 28, 2021 @ 7:40 pm
No hatred in this comment but what I love about him is the way he tells his stories rather than dazzled by his guitar skills but I understand what you’re saying.
Tony gagliardi
February 28, 2022 @ 11:46 pm
Your knowledge and musical taste is rudimentary .
He’s an artist his job is to express feelings and emotions and translate them into another language for others to view in a different perspective(in this case it’s being translated into music) and I think he’s doing a remarkable job.
What makes him stand out isn’t his guitar playing it’s all in his voice, it’s the vocals and his lyrics and his soul. He sings from the heart and he’s got one of those styles that where every syllable he sings cuts right through your chest and hits u in the spot it’s intended to.
It’s raw dude
No gimmicks
Lacey Winchester
November 3, 2021 @ 2:24 pm
Absolutely love Zach Bryan. He’s a warm blanket of real life. Keep ✌????????????
Cool Lester Smooth
November 4, 2021 @ 2:05 am
Saw him in Atlanta – sold out a 2000+ person venue, and everyone knew every word to every song.
My buddy who had never heard of him came along on my spare ticket…and was absolutely transfixed.
The band was legitimately solid, as well. Long way from even the Elisabeth days.
Really hoping Cobb gets Zach and the boys into a studio for the next project.
Crum
November 4, 2021 @ 5:04 am
How was The Eastern, Lester? The Mrs. and I are going this weekend to see Goose.
Cool Lester Smooth
November 4, 2021 @ 5:17 am
It’s a really nice spot!
Kind of a stadium seating up top, and a huge floor by the stage.
It was my first time, and I was impressed.
Crum
November 4, 2021 @ 5:25 am
Awesome! Looking forward to it!
Lugnut
November 4, 2021 @ 10:29 am
The jealousy of those that presume to have a technical mastery of their instrument with regard to those that put dna sourced poetry to simple tunes is palpable and instantly recognizable. And sad.
GfromIL
November 4, 2021 @ 11:16 am
Oh get of your high horse… this is a county music blog. We are well versed with music and the vast amount of storied singer songwriter writers that come with it. If you think his lyrics are “dna sourced poetry” so be it but his lyrics barely hold weight against even the most mediocre writers lately. As for the guitar that’s just a common sense assessment.
Jbird
November 4, 2021 @ 11:25 am
“DNA sourced poetry” lol that’s the best one I’ve heard in a while, you almost had me going.
Michelle Peirce
November 8, 2021 @ 9:29 am
He is truly a very genuine humble person! He cares so deeply for EVERY SINGLE FAN!! That’s what helps to make him so great! He heard my kid singing outside of Bogarts In Cincinnati, and my son was on center stage 2 nights later with Zachs guitar playing Heading South!!
Who does that? Someone who truly cares!!!! That’s just another reason why he deserves this all!!
Asher Patmore
January 15, 2022 @ 10:21 am
I saw the TikTok of him he’s awesome:)