People’s Choice Country Awards Beclowns Itself With 17 Beyoncé Nominations


Beyoncé does not consider herself a country artist, and she does not consider her 2024 album Cowboy Carter as a country album. Full stop. Saying that Cowboy Carter is a country album is a canard sown out of whole cloth by the media and Beyoncé Stans that has no basis in reality. In fact, calling Cowboy Carter a country album insults Beyoncé’s intent with the album.

This is not an opinion, or something that is up for discussion. Beyoncé herself in a March 19th, 2024 Instagram post stated in no uncertain terms, “This ain’t a country album.” She went on to say that her intent was to “bend and blend genres together.” Then there’s the inconvenient truth that the first two songs from the album—“Texas Hold ‘Em” and “16 Carriages”—were originally released from Beyoncé’s own record company labeled as “pop,” and exclusively sent to pop radio instead of country.



Beyoncé then reaffirmed this stance when she hired a company to expressly project her “This ain’t a country album” proclamation on the front of the Guggenheim Museum in New York City ahead of the album’s release.



There is a very good chance Beyoncé never intended for Cowboy Carter to ever be considered a country project. It’s only after the media and Stans assumed it would be country and set up those unrealistic expectations that Beyoncé appeared to comply, changing the title and cover art that was originally titled Beyince and adding new tracks to the original 19-track album last minute to accommodate public expectations, as well as the metadata for the first two tracks.

The Beyince release later became the “limited edition” version of the album, missing five tracks, including all the tracks featuring Black country performer Linda Martell.

The original vinyl cover art, now the “limited edition” copy.


Nonetheless, in a Hail Mary by country music’s ridiculous and fledgling fourth country award presentation called the People’s Choice Country Awards, they have attempted to court Beyoncé by making her the leading nominee for their 2024 presentation with a ridiculous 12 nominations, or 17 total when you consider her nominations as a songwriter as well. This also includes an unprecedented multiple nominations in multiple categories, and more nominations than any other performer.

In fact, the PCCA’s wanted to rack up the nominations for Beyoncé so bad, it appears they created entirely new categories in 2024 just to accommodate more nominations for her. For the first time, there will now be a “Cover Songs” category, which Beyoncé gets two nominations in for her Beatles cover of “Blackbird,” and her rendition of Dolly Parton’s “Jolene.” It’s fair to note that Beyoncé’s version of “Jolene” isn’t really a “cover” with the significant lyric changes. But hey, no reason to get technical at this point.

The PCCA’s have also minted another new category called “Storyteller Song,” and lo and behold, Beyoncé gets a nomination there too for “16 Carriages.” They also split the Song of the Year category into male and female, which is a good idea on its face. This also allows Beyoncé two more nominations for “16 Carriages” and “Texas Hold ‘Em.”

And since the PCCA’s are fan voted and Beyoncé commands a massive Stan army, it is very likely she will win most all of the categories she is nominated in, including Artist of the Year, Female Artist of the Year, Album of the Year, and everything else except for the exclusively male categories, and Video and Tour categories, which are the only categories she is not nominated in.

Meanwhile, all that attention will flow to an artist that we know will not remain in the country genre, and we also know never intended to be in the country genre by her own words, taking that attention away from worthy women, men, and country artists of color.

Granted, the People’s Choice Country Awards are a virtually irrelevant startup awards show only in their second year in an already ridiculously crowded country awards show space that really are nothing more than the Grand Ole Opry “unlocking synergies” with their new corporate investor of NBC Universal. However, the way the PCCAs have decided to go so heavy behind Beyoncé could portend how the CMAs, ACMs, and the Grammy Awards handle Cowboy Carter in the future.

Make no mistake, the PCCAs should be considered the Grand Ole Opry’s award show, and it’s being broadcast from the Grand Ole Opry House on Thursday, Sept. 26. The Grand Ole Opry clearly wants Beyoncé there for the presentation, and that’s what all these nominations are ultimately about.

It’s also interesting to note that last year, Morgan Wallen won three of the top awards—Artist of 2023, Album of 2023, and Concert Tour of 2023. But in a chicken move, the awards show did not broadcast these awards. The last time Wallen appeared at the Opry, it caused a major backlash from the PC crowd on social media.

The other dynamic that much of the media is overlooking or refusing to report is the catastrophic decline of Cowboy Carter in consumption since it release on March 29th. Though it debuted at #1, the album has since seen a slide from the top of the charts that can only be fairly characterized as dramatic and precipitous. Cowboy Carter currently sits at #79 on the Billboard 200. Considering all the positive press the album has received, all the accolades about the “historic” nature of the album, folks are just not listening.

Some of this lack of interest might be to blame that Beyoncé has released no major videos from the album, had no major interviews or press appearances as part of it, and has not toured behind the album at this point. But even without this stuff, this is Beyoncé. Like we see from virtually any other major artist in music, if they release an album, it sticks to the top of the charts, and often for years, especially when there are 27 tracks to create plenty of metadata spins from.

Cowboy Carter has been out for 20 weeks and is at #79. Morgan Wallen’s Dangerous has been out for 188 weeks and is at #8. Wallen’s more recent album One Thing at a Time has been out for 76 weeks and is at #4. Zach Bryan’s 2023 self-titled album has been out 51 weeks, isn’t even his newest album, and is at #12. Noah Kahan’s Stick Season has been out 90 weeks and is at #9. Taylor Swift’s Lover has been out for 260 weeks and is at #19. Rumors by Fleetwood Mac was released in 1977 and is at #33.

Iconic albums stick to the top of the Billboard charts. Cowboy Carter has done nothing but fall. Some blame the fact that Beyoncé fans buy albums and songs as opposed to stream, and this is the reason for the dramatic malaise. But the official vinyl for Cowboy Carter (not the “limited edition,” which was the original Beyince version missing five tracks), did not ship out until June 28th. By that time, Cowboy Carter had already dropped out of the Top 50, though the vinyl shipments did see her return to the Top 10 for a week, before falling out of the Top 50 once again.

Granted, awards shows don’t always showcase commercial performance. They’re supposed to be about artistic important with commercial performance factored in. But it’s inescapable to conclude that despite the exceedingly fawning press Cowboy Carter has received, people are just not listening.

Ultimately though, it appears none of this matters. Cowboy Carter is likely to sweep the PCCAs, be a big player at the CMAs in November, and will likely will the all-genre Grammy Album of the Year come early next year. As pop critic Chris Richards of The Washington Post said abut Cowboy Carter,

“It’s an album about awards shows. That’s the only way I’ve been able to process the intrinsic corniness of this new Beyoncé album, ‘Cowboy Carter,’ which, very much like the most punishing of Grammy nights, runs way too long, yet still finds time to involve Post Malone. Rumored to be her big pivot into country music, Beyoncé has headfaked us all, opting instead for an omni-genre grandeur that still only manages to feel cosmetic at best.”

Now as awards show season is approaching, it is time for Cowboy Carter‘s awards show chickens to come home to roost. It doesn’t matter if the album is not country. It doesn’t matter if nobody is listening, or if it’s any good, or having an impact culturally. The fear of the Beyhive and the media backlash for doing anything short of feting Beyoncé preordain that she must win everything.

And the musical institutions entrusted by music fans to represent their interests will let them down once again, and proclamations decreed on high from a small elite class of power brokers decide that doing anything but crowning Beyoncé queen is verboten.

You can see the full list of People’s Choice Country Awards nominations below. After Beyoncé, Zach Bryan is the leading nominee.


The People’s Artist of 2024:
1. Beyoncé
2. Jelly Roll
3. Kacey Musgraves
4. Kane Brown
5. Lainey Wilson
6. Luke Combs
7. Morgan Wallen
8. Zach Bryan

The Female Artist of 2024:
1. Beyoncé
2. Carly Pearce
3. Dolly Parton
4. Kacey Musgraves
5. Kelsea Ballerini
6. Lainey Wilson
7. Megan Moroney
8. Miranda Lambert

The Male Artist of 2024:
1. Bailey Zimmerman
2. Chris Stapleton
3. Cody Johnson
4. Jelly Roll
5. Kane Brown
6. Luke Combs
7. Morgan Wallen
8. Zach Bryan

The Group / Duo of 2024:
1. Brothers Osborne
2. Dan + Shay
3. Old Dominion
4. Ole 60
5. The Red Clay Strays
6. The War And Treaty
7. Tigirlily Gold
8. Zac Brown Band

The New Artist of 2024:
1. Chase Matthew
2. Chayce Beckham
3. Dasha
4. Koe Wetzel
5. Nate Smith
6. Shaboozey
7. Tucker Wetmore
8. Warren Zeiders

The Social Country Star of 2024:
1. Bailey Zimmerman
2. Beyoncé
3. Dolly Parton
4. Jelly Roll
5. Kelsea Ballerini
6. Luke Combs
7. Morgan Wallen
8. Reba McEntire

The Song of 2024:
1. “A Bar Song (Tipsy)” – Shaboozey (Songwriters: Collins Obinna Chibueze, Jerrel Jones, Joe Kent, Mark Williams, Nevin Sastry, Sean Cook)
2. “Austin (Boots Stop Workin’)” – Dasha (Songwriters: Adam Wendler, Anna Dasha Novotny, Cheyenne Rose Arnspiger, Kenneth Travis Heidelman)
3. “I Had Some Help” – Post Malone feat. Morgan Wallen (Songwriters: Ashley Gorley, Austin Post, Chandler Paul Walters, Ernest Smith, Hoskins, Louis Bell, Morgan Wallen, Ryan Vojtesak)
4. “I Remember Everything” – Zach Bryan feat. Kacey Musgraves (Songwriters: Kacey Musgraves, Zach Bryan)
5. “Miles On It” – Marshmello & Kane Brown (Songwriters: CASTLE, Connor McDonough, Earwulf, Jake Torrey, Kane Brown, Marshmello, Nick Gale, Riley McDonough)
6. “Pink Skies” – Zach Bryan (Songwriter: Zach Bryan)
7. “Texas Hold ‘Em” – Beyoncé (Songwriters: Beyoncé, Brian Bates, Elizabeth Lowell Boland, Megan Bülow, Nate Ferraro, Raphael Saadiq)
8. “Wild Ones” – Jessie Murph feat. Jelly Roll (Songwriters: Feli Ferraro, Gregory Aldae Hein, Jason Deford, Jeff Gitelman, Jessie Murph)

The Female Song of 2024:
1. “16 Carriages” – Beyoncé (Songwriters: Atia Boggs, Beyoncé, Dave Hamelin, Ink, Raphael Saadiq)
2. “Austin (Boots Stop Workin’)” – Dasha (Songwriters: Adam Wendler, Anna Dasha Novotny, Cheyenne Rose Arnspiger, Kenneth Travis Heidelman)
3. “Deeper Well” – Kacey Musgraves (Songwriters: Daniel Tashian, Ian Fitchuk, Kacey Musgraves)
4. “Hang Tight Honey” – Lainey Wilson (Songwriters: Driver Williams, Jason Nix, Lainey Wilson, Paul Sikes)
5. “Hummingbird” – Carly Pearce (Songwriters: Carly Pearce, Jordan Reynolds, Nicolle Galyon, Shane McAnally)
6. “No Caller ID” – Megan Moroney (Songwriters: Connie Harrington, Jessi Alexander, Jessie Jo Dillon, Megan Moroney)
7. “Texas Hold ‘Em” – Beyoncé (Songwriters: Beyoncé, Brian Bates, Elizabeth Lowell Boland, Megan Bülow, Nathan Ferraro, Raphael Saadiq)
8. “Wranglers” – Miranda Lambert (Songwriters: Audra Mae, Evan McKeever, Ryan Carpenter)

The Male Song of 2024:
1. “A Bar Song (Tipsy)” – Shaboozey (Songwriters: Collins Obinna Chibueze, Jerrel Jones, Joe Kent, Mark Williams, Nevin Sastry, Sean Cook)
2. “Ain’t No Love In Oklahoma (From Twisters: The Album)” – Luke Combs (Songwriters: Jessi Alexander, Jonathan Singleton, Luke Combs)
3. “Bulletproof” – Nate Smith (Songwriters: Ashley Gorley, Ben Johnson, Hunter Phelps)
4. “Dirt Cheap” – Cody Johnson (Songwriter: Josh Phillips)
5. “I Can Feel It” – Kane Brown (Songwriters: Gabe Foust, Jaxson Free, Kane Brown, Phil Collins)
6. “Let Your Boys Be Country” – Jason Aldean (Songwriters: Allison Veltz Cruz, Jaron Boyer, Micah Wilshire)
7. “Pink Skies” – Zach Bryan (Songwriter: Zach Bryan)
8. “Take Her Home” – Kenny Chesney (Songwriters: Hunter Phelps, Michael Hardy, Zach Abend)

The Group / Duo Song of 2024:
1. “Break Mine” – Brothers Osborne (Songwriters: John Osborne, Pete Good, Shane McAnally, TJ Osborne)
2. “Different About You” – Old Dominion (Songwriters: Brad Tursi, Matthew Ramsey, Trevor Rosen, Zach Crowell)
3. “For The Both of Us” – Dan + Shay (Songwriters: Andy Albert, Dan Smyers, Jordan Reynolds)
4. “I Tried A Ring On” – Tigirlily Gold (Songwriters: Josh Jenkins, Kendra Jo Slaubaugh, Krista Jade Slaubaugh, Pete Good)
5. “Love You Back” – Lady A (Songwriters: Emily Weisband, James McNair, Lindsay Rimes)
6. “Smoke & A Light” – Ole 60 (Songwriters: Jacob Ty Young, Justin Eckerd, Ryan Laslie, Tristan Roby)
7. “Tie Up” – Zac Brown Band (Songwriters: Ben Simonetti, Chris Gelbuda, Jonathan Singleton, Josh Hoge, Zac Brown)
8. “Wanna Be Loved” – The Red Clay Strays (Songwriters: Dakota Coleman, Matthew Coleman)

The Collaboration Song of 2024:
1. “Blackbiird” – Beyoncé, Brittney Spencer, Tanner Adell, Tiera Kennedy & Reyna Roberts (Songwriters: John Lennon, Paul McCartney)
2. “Can’t Break Up Now” – Old Dominion & Megan Moroney (Songwriters: Emily Weisband, Matthew Ramsey, Tofer Brown, Trevor Rosen)
3. “Chevrolet” – Dustin Lynch feat. Jelly Roll (Songwriters: Chase McGill, Hunter Phelps, Jessi Alexander, Mentor Williams)
4. “Hey Driver” – Zach Bryan feat. The War And Treaty (Songwriter: Zach Bryan)
5. “I Remember Everything” – Zach Bryan feat. Kacey Musgraves (Songwriters: Kacey Musgraves, Zach Bryan)
6. “Mamaw’s House” – Thomas Rhett feat. Morgan Wallen (Songwriters: Chase McGill, Matt Dragstrem, Morgan Wallen, Thomas Rhett)
7. “The One (Pero No Como Yo)” – Carin Leon & Kane Brown (Songwriters: Bibi Marin, Edgar Barrera, Elena Rose, Johan Sotelo, Jonathan Capeci, Julio Ramirez, Kane Brown, Oscar Armando Diaz de Leon)
8. “You Look Like You Love Me” – Ella Langley feat. Riley Green (Songwriters: Aaron Raitiere, Ella Langley, Riley Green)

The Cover Song of 2024:
1. “Blackbiird” – Beyoncé, Brittney Spencer, Tanner Adell, Tiera Kennedy & Reyna Roberts (Songwriters: John Lennon, Paul McCartney)
2. “Cowboys Are Frequently Secretly Fond Of Each Other” – Orville Peck & Willie Nelson (Songwriter: Ned Sublette)
3. “Dancing with Myself” – Maren Morris (Songwriters: Billy Idol, Tony James)
4. “Jolene” – Beyoncé (Songwriter: Dolly Parton)
5. “Perfectly Lonely” – Parker McCollum (Songwriter: John Mayer)
6. “Sun to Me” – MGK (Songwriters: Zach Bryan)
7. “Take Me Home, Country Roads” – Lana Del Rey (Songwriters: Bill Danoff, John Denver, Taffy Nivert)
8. “Three Little Birds (Bob Marley: One Love – Music Inspired By The Film)” – Kacey Musgraves (Songwriters: Bob Marley & The Wailers)

The Crossover Song of 2024:
1. “Better Days” – Zach Bryan feat. John Mayer (Songwriter: Zach Bryan)
2. “Cowboys Cry Too” – Kelsea Ballerini feat. Noah Kahan (Songwriters: Alysa Vanderheym, Kelsea Ballerini, Noah Kahan)
3. “I Had Some Help” – Post Malone feat. Morgan Wallen (Songwriters: Ashley Gorley, Austin Post, Chandler Paul Walters, Ernest Smith, Hoskins, Louis Bell, Morgan Wallen, Ryan Vojtesak)
4. “II Most Wanted” – Beyoncé & Miley Cyrus (Songwriters: Beyoncé, Michael Pollack, Miley Cyrus, Ryan Tedder)
5. “Lonely Road” – mgk feat. Jelly Roll (Songwriters: Bill Danoff, Brandon Allen, Colson Baker, John Denver, Mary Danoff, Nick Long, Steve Basil, Taffy Nivert Danoff, Travis Barker)
6. “Midnight Ride” – Kylie Minogue, Orville Peck & Diplo (Songwriters: Christopher Stracey, Kylie Minogue, Marta Cikojevic, Orville Peck)
7. “Miles On It” – Marshmello & Kane Brown (Songwriters: CASTLE, Connor McDonough, Earwulf, Jake Torrey, Kane Brown, Marshmello, Nick Gale, Riley McDonough)
8. “My Fault” – Shaboozey feat. Noah Cyrus (Songwriters: Bailey Bryan, Collins Obinna Chibueze, Doug Walters, Nevin Sastry, Noah Cyrus, PJ Harding, Sean Cook)

The New Artist Song of 2024:
1. “A Bar Song (Tipsy)” – Shaboozey (Songwriters: Collins Obinna Chibueze, Jerrel Jones, Joe Kent, Mark Williams, Nevin Sastry, Sean Cook)
2. “Austin (Boots Stop Workin’)” – Dasha (Songwriters: Adam Wendler, Anna Dasha Novotny, Cheyenne Rose Arnspiger, Kenneth Travis Heidelman)
3. “Betrayal” – Warren Zeiders (Songwriters: Ali Tamposi, Blake Pendergrass, Jacob Kasher Hindlin, Justin Ebach, Warren Zeiders)
4. “Bulletproof” – Nate Smith (Songwriters: Ashley Gorley, Ben Johnson, Hunter Phelps)
5. “Devil You Know” – Tyler Braden (Songwriters: Graham Barham, Jon Hall, Sam Martinez, Zack Dyer)
6. “Sweet Dreams” – Koe Wetzel (Songwriters: Amy Allen, Gabe Simon, Josh Serrato, Ropyr Wetzel, Sam Nelson Harris)
7. “Tennessee Don’t Mind” – Kameron Marlowe (Songwriters: Charles Kelley, Daniel Tashian)
8. “Wind Up Missin’ You” – Tucker Wetmore (Songwriters: Chris LaCorte, Thomas Archer, Tucker Wetmore)

The Storyteller Song of 2024:
1. “16 Carriages” – Beyoncé (Songwriters: Atia Boggs, Beyoncé, Dave Hamelin, Ink, Raphael Saadiq)
2. “Deeper Well” – Kacey Musgraves (Songwriters: Daniel Tashian, Ian Fitchuk, Kacey Musgraves)
3. “Dirt Cheap” – Cody Johnson (Songwriter: Josh Phillips)
4. “Pink Skies” – Zach Bryan (Songwriter: Zach Bryan)
5. “Sorry Mom” – Kelsea Ballerini (Songwriters: Alysa Vanderheym, Hillary Lindsey, Jessie Jo Dillon, Karen Fairchild, Kelsea Ballerini)
6. “The Little Things” – George Strait (Songwriters: Bubba Strait, George Strait, Monty Criswell)
7. “The Man He Sees in Me” – Luke Combs (Songwriters: Josh Phillips, Luke Combs)
8. “Too Good to be True” – Kacey Musgraves (Songwriters: Daniel Tashian, Ian Fitchuk, Anna Nalick, Kacey Musgraves)

The Album of 2024:
1. Cowboy Carter – Beyoncé
2. Deeper Well – Kacey Musgraves
3. Fathers & Sons – Luke Combs
4. Higher – Chris Stapleton
5. Highway Desperado – Jason Aldean
6. Leather – Cody Johnson
7. Where I’ve Been, Isn’t Where I’m Going – Shaboozey
8. Zach Bryan – Zach Bryan

The Music Video of 2024:
1. “Ain’t No Love In Oklahoma (From Twisters: The Album)” – Luke Combs
2. “Austin (Boots Stop Workin’)” – Dasha
3. “Deeper Well” – Kacey Musgraves
4. “I Had Some Help” – Post Malone feat. Morgan Wallen
5. “Let It Burn” – Shaboozey
6. “Lonely Road” – MGK feat. Jelly Roll
7. “Miles On It” – Marshmello & Kane Brown
8. “Pour Me A Drink” – Post Malone feat. Blake Shelton

The Concert Tour of 2024:
1. “Growin’ Up and Gettin’ Old Tour” – Luke Combs
2. “Highway Desperado Tour” – Jason Aldean
3. “One Night At A Time 2024” – Morgan Wallen
4. “Shania Twain: Come On Over – The Las Vegas Residency – All The Hits!” – Shania Twain
5. “Stadium Tour” – George Strait
6. “Standing Room Only Tour ‘24” – Tim McGraw
7. “Sun Goes Down 2024 Tour” – Kenny Chesney
8. “The Quittin Time 2024 Tour” – Zach Bryan

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